This component of the program consists of
two distinct elements:
- Integrated Website development: this includes the existing
Drive Tourism Program 2000-2002 website, highlighting hotlinks
to QHTN's key project partners, Tourism Queensland and Department
of Main Roads. Other relevant links to complementary agencies
will be created and information provided as the Program
is developed and additional product comes on-line
- Other information product development, which will include
the QHTN/ Queensland Museum ‘Discovery Guide’,
tapes, videos etc
A range of static displays, signage and other collateral
may also form part of the information package. Details will
emerge from the Corridor Management Plans for the four themed
routes (including the Savannah Way) and on-going consultation
with the Regional Tourist Organisations (RTOs).
Discovery Guide to Outback Queensland
The QHTN has entered into a partnership with Queensland Museum
to develop the Discovery Guide to Outback Queensland. The
purpose of the project is to:
Enhance Queenslanders' and visitors' understanding of the
cultural and natural landscapes of Outback Queensland, featuring
the Matilda Way, with a view to increasing tourist volume
in the region"
The project will be a high quality timeless publication on
Outback Queensland, featuring the Matilda Way and dealing
with historical, Indigenous and natural values. It will promote
to a wide audience the notion of cultural landscapes and man's
interaction with the land as the major theme of the publication.
In featuring the Matilda Way and its byways, the publication
will incorporate relevant format aspects of a travel guide
in regard to promoting places and their linkages.
Click here to
go to the Queensland Museum's website.
|
